Sprecher in Media

“Grab a Sweet Treat for Your Stockings.” TMJ4, Scripps Local Media, 18 December 2020

Tanzilo, Bobby. “Brewed with fire: Sprecher root beer.” OnMilwaukee, 26 October 2020

“Get Ready for this Year’s Sprecherfest!” TMJ4, Scripps Local Media, 25 September 2020

Deffenbaugh, Carl. “Deff-initely Milwaukee: Let’s crack open a cold 1 with Sprecher Brewing’s CEO Sharad Chadha.” Fox 6 Milwaukee, Fox Television Stations, 31 August 2020

“Be A Part of the World’s Largest Root Beer Float Drive-Thru!” TMJ4, Scripps Local Media, 06 August 2020

“Sprecher Brewing Co. gives away root beer floats.” WISN 12, Hearst Television Inc., 06 August 2020

Synder, Molly. “WATCH: Sprecher gives away thousands of root beer floats to set world record.” OnMilwaukee, 06 August 2020

Schlesinger, Michael. “Sprecher Root Beer Giveaway, for free, Thursday.” CBS 58, 05 August 2020

Kramp, Brian.”35th anniversary of Sprecher Brewery: To Celebrate Their holding the Great Sprecher Root Beer Floatilla.” Fox 6, 05 August 2020

Johnson, Elizabeth. “Sprecher’s Giving Out Free Root Beer Floats and Trying to Set a World Record.” Milwaukee Magazine, Grayshark LLC, 04 August 2020

“Q&A with Kecia Sprecher and everything you need to know about the Great Sprecher Root Beer Floatilla event!” Working Moms of Milwaukee & the Wisconsin Mom Force, Working Moms of Milwaukee Blossom Chic, 04 August 2020

“Jim Gaffigan on his first drive-in standup show.” Youtube, Uploaded by CBS Sunday Morning, 19 July 2020

“You’re Invited to Sprecher Brewing Company’s World’s Largest Root Beer Float Drive-Thru on Aug. 6.” Wisconsin Public Radio. 18 July 2020 

Sendik, Sal. “Sprecher to offer free root beer floats in August” TMJ4, Scripps Local Media, 17 July 2020 

Anderson, Scott. “Sprecher Hosting Free Root Beer Float ‘Drive Thru’ Giveaway.” Patch, 16 July 2020

Flanigan, Kathy. “Sprecher is giving away free root beer floats for National Root Beer Float Day.” Green Bay Press Gazette, 16 July 2020

Tanzilo, Bobby. “Sprecher plans world’s biggest free root beer float drive-thru.” OnMilwaukee, 16 July 2020

Flanigan, Kathy. “Milwaukee-area beer gardens guide, 2020 safety protocols edition.” Milwaukee Journal Sentinel, 13 July 2020

“The secret recipe of the Sprecher Root Beer.” Youtube, Uploaded by Sprecher Brewery, 11 July 2020

Naczek, Margaret. “Sprecher partners with Milwaukee Parks, Wizard Works opens brewery: Beer Biz MKE.” Milwaukee Business Journal, American City Business Journals, 10 July 2020

Tanzilo, Bobby. “Sprecher’s ParkLife honey lager will benefit Milwaukee County Parks.”OnMilwaukee, 08 July 2020

“Milwaukee County launches ‘Love Your Parks’ campaign in effort to bridge budget deficit.” Fox 6 Now.com, Fox Television Stations, 03 July 2020

Naczek, Margaret. “With doors open again, here’s how business is brewing at Lakefront and Sprecher: Beer Biz MKE.” Milwaukee Business Journal, American City Business Journals, 03 July 2020

“School Sisters of St. Francis host beer garden fundraiser.” TMJ4, Scripps Local Meda, 01 July 2020

Flanigan, Kathy. “Milwaukee nuns hosting drive-through beer garden to raise money for charity.” Milwaukee Journal Sentinel, 29 June 2020

Drosner, Chris. “Beer Baron: It’s ReFresh time for Sprecher.” Wisconsin State Journal, Capital Newspapers, 26 June 2020

Day, Andrea. “Three Milwaukee entrepreneurs use size to their advantage.” CNBC, 24 June 2020

“The Best Root Beer? Touring Sprecher Brewery in Milwaukee.” Youtube, Uploaded by Average Me, 21 June 2020

Fredrich, Lori. “4 easy and tasty cocktails you can make with Sprecher Root Beer.” OnMilwaukee, 10 June 2020

“Share your Sprecher (with special guests!) at our virtual happy hour.” OnMilwaukee, 09 June 2020

“Milwaukee County Parks Traveling Beer Gardens to return starting June 10.” Fox 6 Now.com, Fox Television Stations, 05 June 2020

Flanigan, Kathy. “Whitnall and the Traveling Beer Gardens will open next week. There will be some changes.” Milwaukee Journal Sentinel, 05 June 2020

Naczek, Margaret. “Milwaukee County set for return of Whitnall Park and traveling beer gardens.” Milwaukee Business Journal, American City Business Journals, 05 June 2020

Naczek, Margaret. “Sprecher Brewing returning to normalcy with taproom, brewery tours.” Milwaukee Business Journal, American City Business Journals, 05 June 2020

Tanzilo, Bobby. “Sprecher will open its Glendale Oasis on Friday.” OnMilwaukee, 04 June 2020

“Tours are back on at Sprecher Brewery.” TMJ4, Scripps Local Media, 29 May 2020

Kass, Mark. “Owners challenged like never before.” Milwaukee Business Journal, American City Business Journals, 28 May 2020

Tanzilo, Bobby, “New Sprecher team hits the ReFresh Button on a classic Milwaukee brand.” OnMilwaukee, 21 May 2020

Kass, Mark. “Checking in on 8 Milwaukee small businesses grappling with crucial decisions during pandemic.” Milwaukee Business Journal. American City Business Journals, 08 May 2020

Kass, Mark. “Sprecher exec figuring out how to operate.” Milwaukee Business Journal. American City Business Journals, 07 May 2020

Flanigan, Kathy. “Sprecher and Enlightened breweries made big changes. What happens now that they can’t open their taprooms?” Milwaukee Journal Sentinel, 20 April 2020

Gaffigan, Jim. “Jim Gaffigan: Kids, quarantine, and sanity are not compatible.” Sunday Morning, CBS Interactive, 19 April 2020

“DRINK REVIEW: Sprecher Root Beer! TNN Food Reviews Ep 514!!” Youtube, Uploaded by Totally Not Nigel, 14 April 2020

“Leftovers with the Gaffigans April 13th 2020.” Youtube, Uploaded by Jim Gaffigan, 13 April 2020

“The Root Beer Store: Sprecher Maple Taste-Test and Review.” Youtube, Uploaded by Nature’s Blessings, 11 April 2020

Naczek, Margaret. “Lakefront offers free beer to health care workers and Molson Coors job site changes: Beer Biz MKE.” Milwaukee Business Journal, American City Business Journals, 10 April 2020

Tanzilo, Bobby. “In tough times, Sprecher gives bonuses to its employees.” OnMilwaukee, 03 April 2020

Naczek, Margaret. “For Chadha, speed is key in future success of Sprecher Brewing.” Milwaukee Business Journal, American City Business Journals, 19 March 2020

Wichser, Gabe. “New Sprecher owners aim to create a craft beverage icon.” OnMilwaukee, 06 March 2020

“‘A staple in Milwaukee County:’ 2020 Traveling Beer Garden schedule released.” Fox 6 Now.com, Fox Television Stations, 19 February 2020

Naczek, Margaret. “Evolving beer scene, a new CEO’s goals and added distribution for local brewers: Beer Biz MKE.” Milwaukee Business Journal, American City Business Journals, 14 February 2020

Naczek, Margaret. “New CEO of Sprecher hopes someday to take Glendale brewery international.” Milwaukee Business Journal, American City Business Journals, 10 February 2020 

Zank, Alex. “New Sprecher owners acquire brewery building, neighboring office building for $3.2 million.” Biz Times Milwaukee Business News, 04 February 2020

Anderegg, Brandon. “Silicon Pastures takes new direction with Sprecher Brewery investment.” Biz Times Milwaukee Business News, 04 February 2020

Anderegg, Brandon. “New Sprecher Brewing CEO to push brand, product line nationally.” Biz Times Milwaukee Business News, 03 February 2020

Crowell, Chris. “Wisconsin’s Sprecher Brewing sells to investor group, former owner touts importance of staying local in sale.” Craft Brewing Business, CBB Media, 03 February 2020

Flanigan, Kathy. “Sprecher Brewing, Milwaukee’s first new brewery since Prohibition, is sold to local investors.” Milwaukee Journal Sentinel, 31 January 2020

Mickle, Jordan. “Sprecher Brewing sold to group of Milwaukee-based investors.” TMJ4, Scripps Local Media, 31 January 2020

“Sprecher Brewing Co. purchased by group of Milwaukee investors who have ‘big plans’” Fox 6 Now.com, Fox Television Stations, 31 January 2020

Weiland, Andrew. “Sprecher Brewing Company sold to local investors.” BizTimes Milwaukee Business News, 31 January 2020

“Discovered Best Root Beer at Sprecher Tour | Milwaukee Area Series.” Youtube, Uploaded by Santos Chronicles, 16 January 2020




Sprecher in Media