We're excited about 2017 and hope you are too. This year we'll introduce a number of new brews and aged favorites including Czar and Commando. Follow us on fb and twitter to get the latest news. Cheers!
Pre-Wrapped Gifts To Go In Our Store!
Need that perfect last minute holiday gift? A hostess present? We've got pre-wrapped gifties for the beer and soda lovers in your life. If you don't see it, we'll create what you want. Stop in Mon-Fri, 11am - 6pm. Saturday, 11am-5pm.
Happy Holidays Web Sale! 20% Off All Items
Happy Holidays! Now thru 12/31 get 20% off all items in our online store (shipping excluded). Use the PROMO CODE: smartelf. Click HERE.
Winter Lager is Here!
We just released our Winter Lager, an award-winning Munich-style Dunkel and perennial favorite. Get yours at a store near you, or stop in at our Gift Shop. Tis the season!
BIG Fall Sale In Our Gift Shop!
Stock up on cases of all Radlers and Hard Sodas. Full cases 50% off thru November 27th.
Whole Cone Hop Series: CitraBomb
Our 2016-2017 WCHS kicked off with WIPL, Wisconsin Pale Lager. Now it' time for CitraBomb featuring the flavors of whole cone Simcoe and Mosaic hops.
Santa Claus is coming to Sprecher three times for Soda with Santa. Make your reservations for Holiday Fun including your picture with Santa and a brewery tour. Sunday December 4, 11 & 18. Best holiday souvenir ever! Reservations Required. Call 414-964-2739 to make yours today.
2016 WIPL Release
The 1st beer in our 2016 Whole Cone Hop Series -- Wisconsin Pale Lager (WIPL) -- is on tap in WI! Made using Wisconsin Cascades from this year's harvest, WIPL has a crisp profile with grassy, light floral and citrus notes. 5%abv. Great session beer. Story HERE.
State Fair 2012
It's not too early to start thinking about the 2012 Wisconsin State Fair. Sprecher Root Beer is the official Root Beer of the Fair and will be widely available on the grounds, as will our beer. Get more details of our involvement in the fair here as well as details on rebates and other promotions.
2009 Wisconsin State Fair
Some 8,000 people saved on admission to the Wisconsin State Fair this year using our Sprecher coupon from this very web site. Thanks to everyone for showing up. Also, check out our Flickr page over the next few days for photos from the fair. Thanks again, and see you next year!
Looking for a unique brewery tour? Try our Premium Reserve Tastings which include a brewery tour followed by an intimate artisanal cheese and special beer pairing in the Rathskellar. 21+ only.Get more details here.