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2016 WIPL Release Share on FacebookShare on Facebook

The 1st beer in our 2016 Whole Cone Hop Series -- Wisconsin Pale Lager (WIPL) -- will be released in late October. Made using Wisconsin Cascades from this year's harvest, WIPL has a crisp profile with grassy, light floral and citrus notes. 5%abv. Great session beer. Story HERE.

Root River Pkwy TBG Open Until Sept 16th Share on FacebookShare on Facebook

Summer's not quite over! "Roll Out The Barrel" tour remains at Root River Pkwy near Whitnall Park, 92nd & College Ave. until Sept. 16th. Enjoy the great weather, soft breezes, and changing leaves. Last 5k Beer Garden Run on Sept. 14th. Register HERE.

Everything Sprecher at Wisconsin State Fair Share on FacebookShare on Facebook

Aug 4-14, stop by our two locations: Root Beer Everything & Sprecher Landing. We have new exclusive Fair goodies, new beers, soda & music the whole 10 days. And, our Root Beer Float Cake is a #Sporkies2016 finalist. Try it - we bet you'll love it - and vote for us. See you at the Fair.

MagnumPA and Krystal Paradise Share on FacebookShare on Facebook

Like hoppy beers that don't demolish your palate? Hoppy beers with some extra character? Try Magnum PA, a Pale Ale made with Wisconsin Magnum & Wisconsin Cascade hops. And if you're a fan of Belgians, try Krystal Paradise, a tropical Wit beer with spices. These beers are only available on draft.

Auchtung Baby! See You at Germanfest!!! Share on FacebookShare on Facebook

July 29-31: Dirndls,Sprecher bier, lederhosen, Sprecher bier, brats, Sprecher bier, wiener dog races, Sprecher bier, dancing, Sprecher bier, music, Sprecher bier and more Sprecher bier. Nobody does Germanfest like Milwaukee. Not only will there be sufficient quantities of all things gemütlichkeit, there will be an array of Sprecher's best beers. July 29-31. Click here for details.

Milwaukee Beer Legends Dinner July 22 Share on FacebookShare on Facebook

Like great food & beer? Join Sprecher and Lakefront as they team up for a dual pairing 4 course beer dinner at the Five O'Clock Steakhouse. Randy Sprecher and the Klisch bros will be on hand to provide insights on their beer selections, before each course not between bites. Live music by Christopher's Project. Click here for menu. Cost: $70/person, tax and gratuity included. Make your reservations by calling: 414-342-3553.

Ticket Deals for Wisconsin State Fair Share on FacebookShare on Facebook

You can win FREE tickets to the Wisconsin State Fair. We've partnered with our good friends at George Webb & Blain's Farm and Fleet to offer free ticket deals now through July24th. Click here for our State Fair web page.

Traveling Beer Gardens on the Move Share on FacebookShare on Facebook

Wednesday, July 13, Milwaukee County Parks' Traveling Beer Gardens will relocate to Greenfield Park (7/13-8/7) and Red Arrow Park (7/13-7/24). Enjoy the 4pm firkin tapping opening ceremony complete with free beer and free Root Beer while they last.

Sprecher Wins 4 Medals at 2016 USOBC! Share on FacebookShare on Facebook

Congrats to our brewmaster & his crew! Sprecher Brewery won three (3) gold medals: XII (Belgian Quad), Hard Root Beer (Alcoholic Root Beer) and Root Beer (NA), and one (1) bronze medal: Commando (Wood/Barrel Aged Strong Scotch Ale), at the 2016 U.S. Open Beer Championships.

BoDeans Original Ginger Brew -- Get It Share on FacebookShare on Facebook

We worked closely with local roots rock legends, the BoDeans, to develop a limited edition Bodeans Brewski -- a beer the band enjoys and deemed worthy to commemorate the 30th anniversary of their first album. Like the band, this brewski hits all the right notes. Available at our Gift Shop & other fine stores.

July 4th BOGO Weekend Sale!!! Share on FacebookShare on Facebook

HUGE SALE July 1st - 4th in our Gift Shop. Buy One, Get One FREE! 4packs and cases of Honey Root Beer, Hard Sodas & Radlers. We're open July 4th 11am-3pm, regular hours all other days. HAPPY INDEPENDENCE DAY!

Traveling Beer Gardens - NEWS! Share on FacebookShare on Facebook

The "Roll Out the Barrel" Traveling Beer Garden will be at Grant Park in South Milwaukee June 15th thru July 10th. Visit the "Pass Me A Pint" TBG at Froemming Park in Franklin June 15th thru June 26th. Click here for season schedule.

Third TBG 5k Race at Grant Park July 7th Share on FacebookShare on Facebook

This summer Milwaukee County Parks Traveling Beer Gardens offers a series of 5k runs through the parks. Races start at 6:30pm. Pre-registration and details available HERE.

Stick 'em Up! Post-It Contest Share on FacebookShare on Facebook

Milwaukeeans! We want you to create quintessential Milwaukee images in Post-It notes. On a window in our office building. WIN prizes- really good prizes-and social media fame Click on banner at left to learn how to enter. Design submission deadline: June 23rd.

TBG at Kletzch Park June 1 - 12. Share on FacebookShare on Facebook

The "Pass Me a Pint" Traveling Beer Garden Tour moves to Kletzsch Park in Glendale June 1 -12. Awesome stop on the Oak Leaf Trail. Wlaking trails along the Milwaukee River, baseball diamonds, soccer fields, playground.

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